The International Conference on Business Advising (ICBA), the first conference of its kind, casting the spotlight on what is considered one of the most important business support tools – business advising.
CONFERENCE INFO BELOW
Business advising plays a critical role in enhancing the survival, performance and success of all businesses, in particular start-ups and small and medium-sized enterprises (SMEs). A pioneering pilot initiative launched in South Africa in 2012, sponsored by USAID and JP Morgan, focused on measuring the impact of effective business development support on enabling small businesses to survive, grow, and become investment-ready has shown that participating SMEs showed more than 40% growth in revenue in their first year and significant improvements in business systems and investment readiness.
According to the initiative, which is now being rolled out, the results of the pilot provided evidence that:
- High-quality business development support, including business advising, can help businesses to grow faster and create more jobs
- It is possible to assess the quality of business development support a business has received by measuring specific changes in the business
The ICBA will take a 360-degree view of business advising, looking at the profession itself, business advising practices, and performance. It will examine the following central questions, among others:
- What factors determine the success of business advising as a business support tool?
- What are the experiences and lessons from South Africa and around the world in delivering impactful business advice?
- How can the impact of business advising be measured and improved?
- What are future directions in business advising?
WHO SHOULD ATTEND?
The conference is open to all actors in the business advice field from around the world, including:
- Accountants and financial experts
- Legal practitioners
- Commercial banks, development finance institutions and other financiers
- Government SME support agencies
- Business schools and business academics and researchers
- Consultants, mentors, and business coaches
- Business turnaround practitioners
- Trade and professional associations, and Chambers of Commerce
- International development organisations
- Corporate small business development programmes
Business | CONFERENCE | AFRICA